Chewing Gum and Heathrow (HRNF:PK) - The Right System for a Big Stock Move

By admin | July 28, 2009
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It is well known within the scientific community that the right drug delivery system is critical to the success and efficacy of a drug. The same is true for health and nutraceutical products. Consider this. If you look at the caffeine supplement market, we’ve all heard of products such as Monster and Red Bull. However, how many products are you aware of that are successful as powders? In fact, how many protein powders are huge sellers. There are two main reasons for this. First, consumers want convenience and it’s much more convenient to drink a prepared drink such as Red Bull than to mix a powder in a soluble liquid. Second, it’s much easier to brand a prepared drink than a powder. Powdered products tend to have a very limited product cycle. Complete products become big sellers.

That’s why I believe Heathrow has a chance to be a huge win. The perfect delivery system for antioxidants is chewing gum. Why use chewing gum as the delivery system?

1. Rapid absorption.
2. Desirable final product with well accepted taste profile.
3. Easy consumption which can be ingested discreetly.
4. Unwrap and it’s ready.
5. Accepted by children as well as adults.
6. Can be consumed anywhere - whether at work or at play.

I believe that the company can effectively build the Heathrow Brand by using gum as a sophisticated delivery system for many powerful nutrients and antioxidants.

Here is a lot more information on Heathrow (HRNF:PK)

Notice:

1800blogger.com, Inc. has been compensated $4,500 by Heathrow Natural Food and Beverage, Inc. to publicize the Heathrow(HRNF:PK) story to investors. Please read the rest of our disclaimer which could be found by clicking on the link (disclaimer) at the top of any page on this blog.

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